Everything in AdSense is about choices and learning what works best for your particular website. Ad formats are no different. There is a selection of different formats for text-based ads you can choose to place ads into your website exactly where they will work best for you.
If you want a large ad unit on top of your site or in the page footer than you will most likely go for the leaderboard. The leaderboard is a very popular ad design and adsense places 4 ad units in the leaderboard. The size of a leaderboard is 728 x 90 pixels. The leaderboard design converts well on most sites that use this format in the header
If you want to put banner type ads on your site you should pick the 468 x 60 banner with 2 ads in it. This type of banner can be used very effectively on top of content or below it. The half banner only shows 1 ad and can be used everywhere on your site. Its size is 234 x 60 pixels. However if you want to go for a more vertical layout of your ads the 120 x 240 pixels vertical banner may be the one you are looking for
If you want to show a single ad in a very atractive way than take a look at the square 125 x 125 layout. You can mix the ad colors with an eye-catching background to make it stand out and you will surely draw a lot of attention to this ad
If you want several ads, you might prefer the Sky Scraper format which is 120 X 600 in size. It can hold three or four ads easily and can be placed on either side of the website content. If you want more space, choose the Wide Sky Scraper format which is 160 X 600 in size and can readily hold five Adsense ads.
The Small Rectange is 180 X 150 and holds one AdSense ad very well. The Medium Rectangle format allows three or four ads to be placed inside a 300 X 250 rectangle. The Large Rectangle, perfect for placing four ads inside, is 336 X 280. The Square measures 250 X 250 and holds up to three AdSense ads well.
If you use image-based Adsense ads, you can choose the Leader Board which you will find placed across the top of many websites. It measures 728 X 90. The Banner is a smaller ad that measure 468 X 60. The Sky Scraper and Wide Sky Scraper are also choices for use on the sides of a webpage. Or you can choose the Medium Rectangle format. All of these image ads hold a single image.
There are also various layouts for displaying Link Unit Adsense ads so that they will fit well into your website also. They can be stacked, lined up across the top or bottom and allow just as much variety as the text and image ads.
If you want a large ad unit on top of your site or in the page footer than you will most likely go for the leaderboard. The leaderboard is a very popular ad design and adsense places 4 ad units in the leaderboard. The size of a leaderboard is 728 x 90 pixels. The leaderboard design converts well on most sites that use this format in the header
If you want to put banner type ads on your site you should pick the 468 x 60 banner with 2 ads in it. This type of banner can be used very effectively on top of content or below it. The half banner only shows 1 ad and can be used everywhere on your site. Its size is 234 x 60 pixels. However if you want to go for a more vertical layout of your ads the 120 x 240 pixels vertical banner may be the one you are looking for
If you want to show a single ad in a very atractive way than take a look at the square 125 x 125 layout. You can mix the ad colors with an eye-catching background to make it stand out and you will surely draw a lot of attention to this ad
If you want several ads, you might prefer the Sky Scraper format which is 120 X 600 in size. It can hold three or four ads easily and can be placed on either side of the website content. If you want more space, choose the Wide Sky Scraper format which is 160 X 600 in size and can readily hold five Adsense ads.
The Small Rectange is 180 X 150 and holds one AdSense ad very well. The Medium Rectangle format allows three or four ads to be placed inside a 300 X 250 rectangle. The Large Rectangle, perfect for placing four ads inside, is 336 X 280. The Square measures 250 X 250 and holds up to three AdSense ads well.
If you use image-based Adsense ads, you can choose the Leader Board which you will find placed across the top of many websites. It measures 728 X 90. The Banner is a smaller ad that measure 468 X 60. The Sky Scraper and Wide Sky Scraper are also choices for use on the sides of a webpage. Or you can choose the Medium Rectangle format. All of these image ads hold a single image.
There are also various layouts for displaying Link Unit Adsense ads so that they will fit well into your website also. They can be stacked, lined up across the top or bottom and allow just as much variety as the text and image ads.
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